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Primary Programs

Primary Consumer Finance Programs

Primary program for moving and relocation services

A primary consumer finance program is defined as a financing option that is offered to the customer first (first look) before other finance programs options are presented.  Primary programs offer the most attractive loan terms for consumers and typically have lower dealer fees for merchants but are stringent on credit, only approving customers with good-to-excellent credit. Primary consumer finance programs are an important piece of an overall customer financing program but can only help a portion of the customer base and should be used in conjunction with sub-prime and tertiary programs to maximize sales.

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Unmatched Merchant Support

With our competitors, you are a needle in a haystack. Our model is working with smaller numbers of merchants to provide the service you deserve.

Easy Integrations & Processes

With Variant, we can design a process around the way YOU do business. Multiple integration opportunities and white labeling available.

Available for Both In-Store & Online

Whether you have multiple storefronts or sell exclusively online, Variant has what you need to close those transactions quickly and effectively.

Increase Your Marketing Power

We offer the best consumer terms in the industry giving you the ability to market in ways your competitors can not.

Higher Conversion Rates

Most of our merchants have conversion rates in the mid 90% range. Which means when the customer is approved…THEY BUY!

Customize Your Program

We offer your the ability to make your program unique, and can customize special promotions for events like the holiday shopping season.

No one has more experience, options, or is better to work with than Variant Financial… NO ONE.

Other Programs

Subprime

580-650

Tertiary

Below 580

Convert "lookers" into BUYERS

0%
Ecommence financing integrations

Loan Details/Parameters*

*Program terms can vary by merchant
**APR stands for Annual Percentage Rate

Basic Merchant Requirements

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