Infomercial Finance Program Overview

Challenge

Informercials provide great opportunities for manufacturers to sell their products directly to their customer base but these campaigns take time and resources to implement.  In order to capture the most sales and make the greatest return on investment, retailers need to offer an infomercial finance program that can maximize approvals and integrate into an over-the-phone sale.

Solution

Variant has provided a consumer finance program that can be transacted over the phone when the customer is excited and ready to buy, helping manufacturers and retailers capitalize on informercials designed to elicit an immediate response.  By offering no-interest options that approve a wide array of customers, infomercial sellers have the opportunity to maximize their return on invest, reaching more customers that choose to “buy now” because they can do so with a low monthly payment plan.

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